Woodcliff Lake, NJ, August 25, 2004... Only an automotive brand as distinct as MINI could inspire MINI_motion, an award-winning signature collection of products designed to connect experiences in and out of the car. The latest accessory, MINI_motion watch, features a digital face that can display time from vertical to a horizontal position. The MINI_motion watch is currently on display at the Museum of Modern Art and is available for the first time to the public.

MINI, the world's leading premium small car brand, combines design and engineering with a distinctive personality. MINI_motion builds on MINI?s legendary design principles, bringing timeless qualities to clothing and accessories. Introduced in 2003 by the BMW Group and designed by fuseproject, the MINI_motion collection earned several awards in the design industry.